For charter yachts · Self-Service or Premium

Music onboard a charter,
handled the way the rest of the yacht is.

A direct-licensed audio service for charter superyachts and high-end private yachts. Two paths: a Self-Service plan for the captain who simply wants clean, ready-to-play stations onboard. And a Premium managed engagement, bespoke per yacht, with multi-zone curation and multilingual announcements in 14 languages.

Compare the two paths → Schedule a private consultation

We respond within 24 hours. Most charter operations begin with the Self-Service plan and upgrade only when there is a real reason to.

Among our clients
Jakala Albergo del Senato Federalberghi Roma Albergo Etico Le Delizie M Seventy Brezza Fish and Chill

and other venues across Italy and beyond · additional references available under NDA

The hidden problem of music onboard

Almost every charter yacht in operation today plays music from a personal Spotify or Apple Music account. It is the most common, the most invisible, and the most legally exposed solution onboard.

The setup is familiar to any captain. The chief stewardess opens her phone, signs into Spotify Premium, connects via Bluetooth to the salon system, picks a playlist she likes. The next charter, another crew member does the same with a different account. Over the course of a Mediterranean season the soundtrack of the yacht is shaped by four or five personal taste profiles, none of them coordinated with the brand of the yacht or the profile of the guest paying twenty thousand euros a day.

This is also a quiet legal problem. The consumer terms of service of Spotify, Apple Music, YouTube Music and Amazon Music explicitly restrict use to personal, non-commercial settings. A charter yacht is unambiguously a commercial environment: the guest pays for the service, the music is part of the service, and a captain is a representative of a commercial operation. The use of consumer streaming onboard is, contractually, a breach of the platform agreement. In Mediterranean waters this also intersects with the various PRO frameworks of the flag state — SIAE in Italian waters, SACEM in French waters, GEMA in German.

Most charter operations have run on this setup for years without consequences, and most likely will continue to. But it is the kind of small operational inelegance that becomes obvious the moment a guest with experience of luxury hospitality steps onboard and notices that the music is, somehow, just a little off.

Two ways to work with us

Most charter yachts do not need a bespoke engagement. The Self-Service plan delivers professionally curated, fully licensed stations in two minutes. Some operations do need more — and for those there is Premium. The choice is yours, and we will help you make it honestly.

Self-Service plan

Curated stations, ready onboard

Five curated stations, weekly updates, direct license certificate. Stream from any browser-enabled device connected to the yacht audio. Ready in two minutes.

From £12.99 / $16.99 / €14.99 a month
7-day free trial. No credit card required.
  • Five curated stations across moods and tempos
  • Direct license under EU Directive 2014/26/EU
  • PRO fees do not apply on the MCR catalogue
  • Works on any tablet, phone or browser onboard
  • Crew can switch stations from the dashboard
Start the 7-day free trial →

Right for: most charter yachts, single audio system, lean crew.

Premium managed engagement

Bespoke audio, supervised season after season

A custom sonic identity built per yacht, with multi-zone curation across salon, dining, deck and beach club. Multilingual voice announcements in 14 languages. A senior curator dedicated to your yacht.

Custom
Scoped per yacht after a private consultation.
  • Bespoke stations per zone, supervised weekly
  • Multilingual welcome and safety announcements (14 languages)
  • Integration with Crestron, Savant, RTI, Q-SYS
  • Direct curator contact for the captain
  • Priority support during charter season
Schedule a private consultation →

Right for: yachts with a defined brand identity, multiple zones, demanding clientele.

The five sonic zones of a charter yacht

In a Premium engagement, each space onboard has its own programme. In Self-Service, the five curated stations cover the same logic at a more general level. Either way, the underlying map is the same.

01

The salon

The room where the guest spends the most evening hours. Refined, conversational, never centre-stage. Tempo medium-low, vocal content limited, harmonies open. The salon programme is the spine of the onboard sonic experience.

Role: anchor the evening, support conversation.
02

Dining and aft deck dinner

Two distinct sonic temperatures: lunch (lighter, more open) and dinner (warmer, more textured). Music supports the pace of the chef and the conversation at table — never overrides either.

Role: frame the meal, support service rhythm.
03

Sun deck and pool

The most theatrical sonic moment of the day is sunset on the sun deck. Programmes are seasonal and tailored to the cruising area. Outdoor acoustics and the sunbed listening posture require a different curation altogether from the salon.

Role: extend the experience outdoors, frame sunset.
04

Beach club and tender deck

Where charter guests transition between the yacht and the sea. Energy higher than the salon, less formal than the deck. The right music here lengthens the time guests spend at the swim platform, and that lengthens the charter experience itself.

Role: extend dwell time at water level.
05

Suites and guest cabins

Optional and often overlooked. A discreet ambient programme available in each cabin, controllable by the guest. The smallest detail of the audio engagement, and the one that most often becomes part of the guest's memory of the yacht.

Role: complete the experience in private spaces.

Multilingual announcements onboard

Charter clientele is international by definition. Welcome notices, port arrival calls, sunset cocktail invitations and safety messages benefit from being delivered in the guest's first language. This is included in the Premium engagement.

MCR provides AI-generated voice announcements in fourteen languages: English, Italian, French, German, Spanish, Portuguese, Russian, Mandarin, Arabic, Japanese, Korean, Turkish, Greek and Croatian. The voices are realistic, professional, and configurable per announcement. The Premium engagement includes the production of a custom announcement library tailored to the yacht's typical itinerary and guest profile.

For a Mediterranean charter season this typically means: welcome announcements ready for the most common nationalities of clientele on that route, port arrival notifications customised per harbour, evening cocktail calls, and a small set of safety messages compliant with flag state requirements. The announcements run on the same system as the music, scheduled or triggered manually by the crew.

About the curation lead

Emanuele Carocci is a radio broadcaster with over 20 years of professional on-air experience. He works as a host on national commercial radio and leads the music curation team at My Corporate Radio. The discipline of broadcasting — where every announcement, every track and every transition is chosen for a precise audience and moment — is the foundation of how MCR builds its onboard engagements.

The three approaches, side by side

The honest comparison. Each approach has a place. The right one depends on the yacht and the operation.

Aspect Personal Spotify or Apple Music account MCR Self-Service MCR Premium
Legal posture Breaches consumer terms of service in commercial use Direct license. PRO fees do not apply on MCR catalogue. Direct license. PRO fees do not apply on MCR catalogue.
Curation Personal taste of one crew member Five professionally curated stations Bespoke per yacht, weekly supervision
Multi-zone Not designed for it Single station at a time onboard Different station per zone, simultaneously
Multilingual announcements Not available Not included 14 languages, custom library
Setup time Five minutes (and a legal exposure) Two minutes Three to four weeks
Pricing model Personal subscriptions Per-yacht monthly fee, fixed catalogue Custom per yacht, scoped to the brief

Frequently asked questions

How does music onboard a charter yacht typically work?

Most charter yachts run music from a personal Spotify or Apple Music account, often the captain's or chief stewardess's. This is technically a breach of the consumer terms of service of those platforms when used in a commercial charter context. It also means the soundtrack of every charter is shaped by the personal taste of one crew member, with no link to the brand of the yacht or the profile of the guest.

What are the two ways MCR works with charter yachts?

Two paths. Self-Service: a direct-licensed plan at £12.99 / $16.99 / €14.99 per month, five curated stations, ready to play onboard from any browser-enabled device. Suitable for crew who want clean, on-brand music without managing it. Premium: a managed engagement, bespoke per yacht, with multi-zone curation, multilingual voice announcements in 14 languages, and a dedicated curator. Suitable for high-end charter operations and yacht owners who want a sonic identity.

Can the Self-Service plan be enough for a small charter operation?

Yes, often it is. For a charter yacht of 30 to 40 metres with a tight crew and a single sound system, the £12.99 / $16.99 / €14.99 plan delivers professionally curated music with full direct license coverage. Premium becomes interesting when there are multiple zones (interior salon, dining, sun deck, beach club), when a sonic identity beyond default is required, or when multilingual announcements add operational value.

Why multilingual announcements onboard?

Charter clientele is international by definition. Welcome announcements, safety notices, port arrival notifications, sunset cocktail calls — all benefit from being delivered in the guest's first language. MCR provides AI voice announcements in 14 languages (English, Italian, French, German, Spanish, Portuguese, Russian, Mandarin, Arabic, Japanese, Korean, Turkish, Greek, Croatian) included in the Premium engagement.

Who curates the music?

Emanuele Carocci, a radio broadcaster with over 20 years of professional on-air experience, leads the music curation team at My Corporate Radio. The Self-Service stations are curated by his team. Premium engagements are supervised by a senior team member assigned to the specific yacht.

What about ASCAP, BMI, PRS, GEMA, SIAE fees?

The MCR catalogue is licensed directly from rights holders under the framework of EU Directive 2014/26/EU. The service is provided with a direct license certificate and no PRO fees apply to its catalogue, in any jurisdiction. This applies to both Self-Service and Premium plans.

How does Premium pricing work for a charter yacht?

Premium engagements are scoped per yacht and per charter season. Pricing depends on the number of zones, the level of bespoke curation, and the integration requirements with the existing AV system (Crestron, Savant, RTI). We share a detailed proposal after a private consultation.

Can MCR replace existing yacht entertainment systems?

Yes, in most cases without hardware changes. MCR streams from any browser-enabled device connected to the existing audio system. We integrate with most professional marine AV systems on the market. For Crestron, Savant, RTI and Q-SYS deployments we provide tailored configuration.

Continue reading

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MCR Premium · Private consultation

Tell us about the yacht.

A 30-minute discovery call to understand the brand of the yacht, the typical charter clientele, the AV setup, and whether Self-Service or Premium is the right starting point. We will say so honestly. From the call we share a written proposal within five business days.

Just want clean music onboard?
Start with the MCR Self-Service plan, 7-day free trial — no card required.